Ask TrustYou. Included in CXP

Ask your guest reviews a question. Get the answer, with the reviews behind it.

Ask TrustYou lets hotel teams ask questions about their guest reviews in plain language and get an answer with the sources and date range shown. It is included on every hotel plan, from Lite to Enterprise.

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Ask anything about your reviews, in your own words.
What are guests complaining about most at breakfast this quarter?
Send ↑
Date: Last quarter
Source: All sources
Entity: All properties
How it works

Scope it. Ask it.
Act on it.

01

Set the data scope

Choose the date range, review sources and properties the answer should cover. The scope locks once the chat starts, so every answer in that chat is about the same set of reviews.

02

Ask in your own words

Type the question the way you would ask a colleague, in your own language, or start from a ready-made preset. Follow-up questions stay in the same chat.

03

Read the answer, then act

The answer comes back as a summary, table or chart, with the reviews and date range it drew on. Open the reasoning, rate it, copy it, and share it with your team.

What to ask

The questions your team already has.
Now with answers.

Which of our hotels is slipping on breakfast, and since when?
Three of your twelve hotels, all since June.
  • Hamburg fell furthest: “cold food” and “queue” in 41% of breakfast mentions, up from 12%
  • Munich and Vienna are flat
  • Berlin improved after the buffet change in July
Based on 1,284 reviews mentioning breakfast, 1 Apr to 30 Sep 2026
Reasoning ⌄
Ask TrustYou · Across the portfolio

Which of our hotels is slipping on breakfast, and since when?

Thousands of reviews mention breakfast, and they rarely agree. Ask TrustYou reads all of them across your own portfolio, groups the themes, and shows which properties and which months moved. One question replaces an afternoon of filters and exports.

Use a preset
All presets
Key drivers of satisfaction
Top sentiment themes this month
Action plan to improve your score
Diagnose and prioritise fixes
Ask TrustYou · Presets

Start from a question that already works

A blank box makes people freeze. Ask TrustYou ships with ready-made presets grouped by the KPIs hotel teams track: key drivers of satisfaction, an action plan to lift your reputation performance score, the quarterly summary, the themes emerging this month. Click one, then keep asking in the same chat. Save your own for the questions you ask every month.

Data scope
Date: Last quarter⌃
Last 30 days
Last quarter
Last 12 months
Custom range
Source: Google, Booking.com, +6
Entity: 12 of 12 properties
Data scope can't be changed once the chat starts.
Ask TrustYou · Data scope

Decide which reviews count before you ask

Set the date range, the review sources and the properties, and the answer stays inside that scope for the whole chat. Compare last quarter with the same quarter a year ago, one brand against the rest of your group, or a single property against its own past. Comparisons stay within your own portfolio.

Breakfast complaints rose at 3 of 12 properties since June.
Reasoning ⌃
1
Filtered 1,284 reviews mentioning breakfast, 1 Apr to 30 Sep 2026
2
Grouped mentions into themes: cold food, queue, choice, service
3
Compared each property against its own May baseline
4
Ranked properties by the size of the change
Rate this answer
Ask TrustYou · Sources shown

See how the answer was reached, not just the answer

Every answer carries the date range and review count it drew on, and a reasoning panel you can open to see how it got there. If an answer looks off, a thumbs-down sends it straight to our product team. It reads only your own reviews in TrustYou, never anyone else's.

Included in your plan

Included on every hotel plan, from Lite to Enterprise

Every CXP hotel plan comes with a monthly allowance of chats, shared by everyone on your team. A chat is one question and the follow-ups that belong to it, up to ten messages in total, so digging deeper into an answer costs nothing extra. The allowance resets on the first of the month.

Lite, Lite Plus and Essential
4  chats per hotel, every month

Enough to answer one real question a week. Teams that want more move up to Professional.

Professional
20  chats per hotel, every month

Room for a proper weekly look at every property. An expansion pack is available for heavy users.

Enterprise
2  chats per hotel, every month, pooled

Pooled across the whole group: fifty hotels share one hundred chats a month. An expansion pack is available for heavy users.

FAQ

Frequently asked questions about Ask TrustYou

What is Ask TrustYou?

Ask TrustYou is a feature inside TrustYou CXP that lets you ask questions about your guest reviews in plain language and get an answer back as a summary, table or chart, with the reviews and date range it drew on. It is included on every hotel plan, from Lite to Enterprise.

What can I ask it?

Anything your reviews can answer. What guests complain about most at breakfast, how cleanliness sentiment changed since you changed suppliers, which topics are pulling a property's score down this month, what guests praise most about your service. You can type your own question or start from a ready-made preset.

Can I ask about specific hotels or topics?

Yes. Set the data scope before you start a chat: the date range, the review sources and the hotels. You can compare hotels, brands and time periods within your own group. Comparisons with other companies are not part of Ask TrustYou.

How does it reach an answer?

It reads only your own guest reviews already held in TrustYou. Every answer shows the date range and number of reviews it drew on, and a reasoning panel you can open. If an answer looks wrong, use the thumbs-down on the response and our product team reviews it.

How is a chat counted?

A chat is one question and the follow-ups that belong to it. It stays open while you keep asking, up to ten messages in total, questions and answers combined, or until thirty minutes pass with no activity. The allowance is counted per hotel per month, shared by everyone on your team, and resets on the first of the month.

Does it cover surveys or competitor benchmarks?

Not yet. Ask TrustYou works on guest reviews. Surveys, NPS and competitor benchmark data are outside its scope for now.

How is this different from the rest of CXP?

Inbox AI and Summary AI give you a fixed summary of what is in your inbox. Ask TrustYou answers the specific question you actually had, and lets you keep asking. Most teams use both.

Ask TrustYou

Your guest reviews already have the answers.

Start asking.

See Ask TrustYou on your own hotel's reviews. Book a demo and bring a real question.

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