Have you seen the phrase guest engagement mentioned more recently? You may have seen it here, here, or even here. As with every new buzzword in hospitality, guest engagement is
The November 2014 World Travel Market Global Trends report projects that mobile bookings will account for 35% of online bookings by 2018, and this doesn’t include the travelers who are
The phrase “three screens” has been tossed around a lot the last few years, but it’s officially time to move on. We must broaden our horizons, because travel marketing on
